Product & PlatformHospitalityLive
A hotel management system covering rooms, rate plans, inventory and reservations — designed so an independent property can run it without training.
Rooms, rates, inventory and reservations in one operator console
Design for SaaS that holds up as it scales.
The hard part of a SaaS product isn't the first screen. It's the tenth — the settings, the roles, the empty states, the admin view nobody demos. I design the whole system so the product stays coherent as the roadmap grows.
DesignBuildGrowScale
01 — Scope
What this covers
- 01Information architecture — the object model, navigation and hierarchy the product is built on.
- 02Core product UI — dashboards, tables, forms, filters, and the states most designs skip: loading, empty, error, long content.
- 03Design systems — tokens, components and rules, so the next feature costs a fraction of the first.
- 04Onboarding and activation — the path from sign-up to the moment the product proves itself.
- 05Design-to-build handoff, or the front-end build itself, since I write React too.
02 — Fit
Built for the architecture stage.
Founders and product teams shipping a B2B platform — early enough that the structure still matters, or past launch and paying for a year of inconsistent decisions. A redesign of a live product is often the more valuable engagement: there's real usage to learn from and a real cost to the drift.
03 — Process
How a project runs.
- Stage 01
Discover
Understand the business, the users and the actual opportunity — before a single screen exists.
- Stage 02
Design
Transform ideas into thoughtful user experiences: flows, structure, interface, a system that holds.
- Stage 03
Build
Engineer it properly. Front-end, back-end, integrations — fast, accessible, maintainable.
- Stage 04
Grow
Improve visibility, conversion and reach through SEO, GEO, AEO and content structure.
- Stage 05
Scale
Use technology and strategy to support the next stage of the business, not just the launch.
04 — Work
Where this has shipped
Buudhi
02Product & PlatformEducationLive
An online learning platform for teachers, educators and parents — a course marketplace with live classes, certification and an authenticated product behind it.
Course marketplace, live classes and certification in one platform
Fylext
03Product & PlatformLegal technologyLive
A LegalTech platform that unifies case handling, compliance and client service — and a product site that has to make that legible to eight different kinds of user.
One site serving advocates, CAs, corporates, clerks and partners
05 — Questions
Common questions
- Do you work with existing products or only new ones?
- Both. A redesign of a live product is often the better engagement — there's real usage data, and a real cost to the inconsistency that's built up.
- Can you build it as well as design it?
- Yes. I design in Figma and ship the front-end in React and Next.js, so nothing is lost in handoff. That's the Figma-to-React engagement.
- How long does a SaaS design engagement take?
- A focused MVP surface is four to eight weeks. A full platform with a design system is a quarter, or an ongoing retainer. Scope is set in a short discovery first.
- Do you do design systems on their own?
- Yes — as a standalone project for a team that has the UI but not the system underneath it.
06 — More
Other engagements
- Mobile App DesigniOS and Android flows, interface and store assets — designed for the context the app is really used in.View
- Figma to ReactYour Figma file built in React and Next.js by the person who designed it. No handoff, no reinterpretation.View
- MVP Design & BuildIdea to a shipped, validated product — scoping, design and front-end in one engagement, inside a quarter.View