The Right Move
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  3. HealthTech Product Design

Health products people actually open.

Health apps carry weight the average consumer app doesn't. The subject is private, sometimes stigmatised, and the information has consequences. I design health products that feel trustworthy enough to rely on and warm enough to come back to.

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One continuous process. One partner.

Not four services — four stages of the same product.

01 — Work

What's shipped

Live products in this sector — verifiable from the store listing or the product itself.

Tanaya

02
Mobile AppsWomen's healthLive

A women's health app pairing cycle and symptom tracking with health FAQs and an AI assistant — designed for questions people would rather not say out loud.

4.9★ from 34 reviews on Google Play

Case studyPlay Store ↗

RiteFood

03
Mobile AppsHealth & wellnessLive

A personal diet assistant covering macros, meals, exercise and product choice — built around the week most tracking apps get abandoned in.

5.0★ from 24 reviews on Google Play

Case studyPlay Store ↗

02 — The domain

What health design demands.

The constraints that don't show up in a generic design brief, and decide whether the product works in the field.

  • 01Onboarding that earns the data. Health apps ask for sensitive information early — cycle history, weight, blood group, symptoms. Sign-up is designed so the product proves its usefulness before it asks, with the privacy statement placed at the field that triggers the worry, not buried in a policy.
  • 02A verdict you can trust and inspect. A health score or a recommendation is a single answer standing in for a lot of data. Show only the answer and nobody believes it; show all of it and nobody reads it. The interface has to do both — confident at a glance, defensible underneath.
  • 03Clinical, not cold. Too medical and it reads as a hospital form. Too soft and it reads as unqualified. The line between the two is a design decision, made in palette, voice and structure.
  • 04Built for real conditions. Used one-handed, on a cheap phone, by someone reading slowly or anxiously. The happy-path mockup is not the test.

03 — How I'd help

The engagement

An industry frames the work; the engagement is one of these.

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04 — Questions

Common questions

Do you handle regulatory or compliance design?
I design the product and the consent, privacy and data-sensitivity flows around it. Formal regulatory sign-off — HIPAA, MDR, clinical validation — sits with your compliance advisers; I design to what they specify.
Consumer health only, or clinical tools too?
The portfolio is consumer and wellness — tracking, guidance, FAQs, AI assistants. Clinician-facing tools are within scope; the design principles hold, the audience research differs.
Can you design the Play Store or App Store listing?
Yes — screenshots, feature graphic and the listing narrative are part of the install decision and are included in an app engagement.
We have an app that installs well but doesn't retain.
That's a diagnosis engagement first: where people drop, why, and the smallest set of changes that moves it. Health apps usually lose people in onboarding, or in the gap before the first useful result.

05 — More

Other sectors

All work

Building something in health?

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